Everything you need to know ahead of our livery launch at F1 75 Live and the unveiling of our new Formula One car, the AMR25.
London calling. For the first time in F1 history, the entire grid will reveal their liveries for the upcoming season on the same night to mark the start of the sport's 75th anniversary year.
An unprecedented world premiere, the season launch gets underway at 20:00 GMT and entertainment will be provided by comedian and actor Jack Whitehall as host, with music sets from Kane Brown, mgk, Brian Tyler's Are We Dreaming, and Take That.
Aston Martin Aramco drivers Lance Stroll and Fernando Alonso will join thousands of fans at the The O2 in the heart of the UK's capital as we reveal the livery of our 2025 challenger in what promises to be a season launch like no other.
I'm really looking forward to the next few days as we unveil our 2025 livery in London and then the AMR25.
"F1 75 Live is going to be a great evening. The grid is together for the very first time to reveal the cars' new liveries for the season and to celebrate the 75th anniversary of the sport we all love.
"I can't wait to see all the fans at the venue, especially those in Aston Martin Racing Green. Fans are the most important part of our sport and the support we get wherever we race is incredible and never goes unnoticed. I hope they enjoy the 2025 season and we can give them something to cheer about.
"It will be great to start the season this evening, and then I can't wait to get into the AMR25 for the first time in Bahrain. You always notice little differences compared to the previous year's car and it will be exciting for us as drivers, our engineers, and everyone at the AMR Technology Campus. A lot of hours have been put into the car and it's always an important moment to get behind the wheel of it for the first time."
Watch our livery launch
If you're unable to join us at The O2, follow us on TikTok and tune in during the show to get closer to the action with unforgettable coverage from inside the venue.
F1 television broadcasters around the world have will televise the entire live event, and you can also watch the season launch and our livery reveal below.
The next chapter
Fuelled by dedication. Driven from within. Watch the reveal of our 2025 livery at The O2.
Make an important stop
For those in and around the capital, head down to North Greenwich Underground station, a key stop for The O2, and immerse yourself in Aston Martin Racing Green.
From platform level all the way through to the concourse outside, we've completed a total takeover of the station and transformed it into a journey that reflects the drive from within that fuels our team.
Don't miss the AMR25 breaking cover
Fresh from revealing its livery in London, the wraps will be taken off the AMR25 on Sunday 23 February. The reveal will take place on our digital and social channels. Make sure you visit the team's website for all the details and insights about our new challenger.
Your first opportunity to see the AMR25 on track will be 24 February as it takes to the Bahrain International Circuit for a promotional event before it's put through its paces by Lance and Fernando during pre-season testing on 26-28 February.
Update your wardrobe
Meticulously designed and carefully crafted. Show your support for the team this season with our replica teamwear collection, featuring a brand-new range of innovative team styles that have been engineered for performance in all conditions.
New and existing I / AM members can enjoy 10 per cent off the new collection when signing in to the official team store, with the discount available and automatically applied until 23:59 GMT on 23 February 2025.
New season, new look
Shop our new 2025 replica teamwear collection featuring tees, jackets, and team and driver caps. Find your new favourites and join our team on this season's journey.
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